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Smartphones and TVs have been the main focus of the tech world. In fact, towards the end of the year, all eyes are on Apple for a larger but lighter iPhone. And even then, we won’t be satisfied. We’ll look forward to more advanced displays.

Now:

If you’ve watched sci-fi movies, you must have noticed that technology is way ahead of its time. In Iron Man, for example, Tony Stark uses a smartphone with a transparent display to control his surroundings. In Mission Impossible, Ethan Hunt uses a transparent display to find the villain’s location.

That’s why in this article, we discuss whether smartphones are a fad or the future of displays. Let’s get started.

Will the Transparent Display Strike a Chord with Consumers?

Our million dollar question is: If such transparent displays get in users’ hands, will they be as good as in the movies, or just disappoint them? If you ask this question to a room full of people, everyone is likely to say that they want a transparent display.

Samsung has been one of the companies that have worked hard to introduce a transparent display to the mainstream market. Samsung started showcasing its transparent displays in 2005. However, the company stopped the production of transparent screens in 2016.

The reason? While everyone thought the screen was cool, no one actually wanted to buy one.

TVs are usually connected to the power source at all times. This is great because LEDs only need a change in current to display different colors at different brightness levels.

OLED technology now eliminates the need to have a backlit screen. Smartphones are powered by batteries, which take as much as half the physical space. And not just that. You need to figure out where to place sensors, cameras, and other accessories.

Here’s the deal:

Even though power consumption on transparent phones would be higher than the current technologies, a bigger problem is privacy. Would you like people behind your phone to see what you are doing? If you are like me, the answer is no.

While there are many criticisms about the use of the transparent display for smartphones, we should take note of companies like Samsung, Panasonic, and LG that are competing to be the first to introduce transparent displays in the market.

In today’s world, 2.71 out of 7.4 billion people are using smartphones. Of this population, 80% lie between 18 and 44 years of age, meaning that these are teenagers and people of working age.

Here’s what I’m getting at:

If transparent displays manage to capture just 10% of this population, the world could experience a moment similar to the first iPhone launch. 

Not only are transparent screens cool, but the engineering improvements in sensors, microprocessors, and OLEDs have improved to such a point that these technologies can be introduced to the public.

How Transparent Displays Work and Their Uses

Like all amazing technologies and breakthroughs, transparent displays combine 2 simple ideas: a touch screen TV and a window. In a transparent display, all elements like the anode, cathode, and substrate are transparent.

When the display is turned on, the light can pass through the glass in all directions. As such, the display can be used just like a normal tablet would be used today. What’s more, these displays are thin, light and flexible.

Benefits of Using a Transparent Display

Lower Power Consumption than Contemporary Screens

One advantage of transparent displays is that they consume less power than contemporary LCD displays. In fact, studies show that transparent displays only consume 34% of the power used by conventional LCD screens.

You Can Use Them As Shop Window Displays

Transparent displays can also be used as shop windows because the images can be seen from both directions. Transparent displays use ambient light during the day, which can be exchanged to a dark background during the night.

They Can Be Augmented With Other Technology for Powerful Engagement

Additionally, transparent displays can be augmented with various features such as touch, day and night display capability. Some even support multi-touch technology.

Transparent displays allow for a powerful engagement with customers. With such a smart window, you can access a variety of apps such as Facebook, Twitter, office suite software and more.

You can also install a blinds app, meaning that it allows you to control the information that appears on one or either side of the display. An ingenious use of such a display would be as a one-way mirror. 

Transparent Displays are Lighter, Thinner, and Brighter

With thin matrix screens, touchscreen displays have greater contrast and brighter colors than the average LCD screen. Transparent displays are also made using plastic rather than glass, which allows them to be thinner and brighter.

Great for Promotion

When potential customers are in your store, providing direction is not the only use for digital displays. Unlike the signs and directions of the past which had a single purpose, digital signage serves many purposes thanks to their customizable flexible nature.

Now:

Your business can leverage digital signage for various uses. For example, you can display meeting schedules, greet visitors or relay important announcements. What’s more, digital displays are affordable.

Around the world, transparent LED screens are becoming increasingly popular. Using this technology, your business can advertise services to a wide user base. Transparent LEDs are quite thin, which saves you some floor space.

And that’s not all:

They are Easy to Set Up

Setting up transparent displays is very easy. The displays are very bright, which helps in recognizing them from as far as a mile even in direct sunlight. LEDs displays are very energy efficient, and power won’t be your main concern.

The maintenance of transparent displays is very easy and anyone can effortlessly replace the LED strips. This eliminates the need for opening the whole panel to access the LED strips.

Conclusion

As this article has shown, transparent displays are not just a fad. They are the future. It will only take a small portion of the market to adopt them, and from that point, they will become mainstream.

Transparent displays can work with and without ambient light, and allow for great customer engagement. In fact, you can use them as your shop window. With touch technology, smart transparent displays allow you to use the internet and show dynamic messages.

Ssidisplays manufactures custom transparent displays for clients in different industries. Based on your needs, we will build you the transparent display to meet your needs, be it for home entertainment or as a shop window. Contact us today to get the ideal transparent display for your needs.